CVII Insights

Across the whole data set, B2B and B2C we have looked at the CVII scale micro and macro indicators and pulled out some important, transformational themes. Some of these are focused on a specific sector and some are relevant across the population. We have sought to match  supporting qualitative verbatims to match credible quantitative analysis, as Decision Juice allows and we will be continuing to deep dive into the data over the coming weeks. These core themes will be shared and debated in the CVII insight community that we  plan to develop and from which we will subsequently build further waves of research.